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How to run a prize promotion overseas If you’re thinking of running an international prize promotion, it’s essential that you’re aware of all the relevant legislation to avoid breaking any laws. The prize promotions experts at Another Way have put...

Creating an effective experiential marketing strategy Running a successful experiential marketing campaign takes careful planning and a comprehensive strategy to ensure everything goes well. You’ll need to ensure that your experiential campaign...

How to create an effective sales incentive program 90% of top-performing companies use sales incentive programs to reward their sales teams. An effective incentive program can help boost performance, improve morale and increase staff retention. ...

How to run an on-pack promotion An on-pack promotion can incentivise potential customers to choose your product over competitors, help your product stand out on the shelf, and keep existing customers loyal to your brand. In a study by Granby and...

Running prize competitions in the UK A prize competition can be a great way to excite existing customers, reach new customers and create a buzz around your brand. However, there are strict rules and legal requirements when running a competition in...

An effective employee reward scheme can completely transform your workplace by boosting productivity & engagement. Learn everything you need to know.

Brand experience can sometimes be a tricky concept to understand. Learn everything you need to know from brand experience agency, Another Way.

Learn everything you need to know about planning an effective promotional campaign that drives real results with our guide!

An easy list of pointers to help you create the perfect promotional campaign, taking the guesswork out of promotions and competitions.